One of the ‘Big 3’ of the UK bookmakers with a deservedly stellar reputation. A fantastic looking site and very easy to navigate. William Hill TV is superb and one of the best Live Betting products around.
Hills have always excelled in Horse Racing with early odds, excellent odds value and now some superb promotional markets.
The bet £10 get £20 free bet on sign up is underwhelming, but that is a minor quibble since William Hill can confidently be rated as an outstanding sportsbook.
Hills has always had a great product, but now they have an increased focus on promotions and offers for their clientele. They tick all the boxes and having an account with them is a no brainer.